Ryo Chiba is the co-founder of Topic - an AI-driven research and content optimization tool. After selling his first company TINT in 2018, Ryo co-founded Topic with his long-term friend Nik to help companies produce better quality content. Ryo sits down with Chris Snyder to discuss his adventures as a tech and business founder as well as his newest entrepreneurial endeavor, Topic.

• Ryo shares about how he grew up in the Midwest and moved to the West Coast to pursue pre-med in college, only to pull a complete 180 to pursue a tech career.
• Ryo dives into his desire to work in computer science and the joy in building useful tools to support marketing executives.
• Ryo touches on how risk-taking is often a privilege that is more available to individuals with financial resources.
• Ryo shares how he used strategic backlinking and content to build up his first start-up, TINT, with the help of MOZ SEO tools.
• Ryo details his exit from TINT after starting the company in college and going through a seed round of funding.
• Ryo shares with how Topic was inspired by his time doing SEO consulting with companies after exiting from TINT.
• Ryo and Chris discuss the downside of being first to market because other companies can build up on your flaws.
• Ryo shares some basic SEO priorities that companies can focus on to easily improve the organic performance of their websites.
• Ryo touches on quantifying the predictability of SEO and content creation as compared with paid media.
• Ryo shares how Topic leverages Google SERPs to provide useful insights to content creators as to what content is the most impactful.

• The cheapest time to take a risk is when you're younger.Chris Snyder LinkedIn
• Banks.com
• Ryo Chiba LinkedIn
• RyoChiba.com
• UseTopic.com