In having the right mindset episode, Chris talks about the importance of being honest and transparent about your mission as an entrepreneur. Based on his experience, what has made him successful is his willingness to take risks, having a strong opinion, and do the hard work that nobody else is willing to do at a high level. As a founder, entrepreneur and business owner. it is imperative to surround yourself with a team who shares that same mindset. Chris demands perfection from his team, and he is unapologetic in that expectation. Being honest and working with a group of people that understand and share this common goal-oriented mentality is what helped him along his entrepreneurial path. Finally, Chris leaves the audience with some advice on self-reflection. He stresses to entrepreneurs the importance of knowing yourself, setting core values and being a bad-ass in your field of expertise. Decide who you are and set a course for that path to success.

Chris is a passionate entrepreneur and digital marketer and loves taking businesses to the next level. He’s the President and partner at Juhll.com, a full-service digital marketing agency as well as founder, operator and investor in Banks.com, a financial online market place. Listen to Chris introducing himself in the Intro Episode, where he talks about his background and entrepreneurship journey.

• 00:58 – Chris discusses the old model of ‘pay to play’
• 03:52 – The importance of being confident in your mission as an entrepreneur
• 05:34 – Get on the bus or get off the bus; it’s your choice
• 10:42 – Chris’ commitment to tougher in his business
• 11:30 – Getting back to the fundamentals that got Chris to where he is today
• 13:40 – Chris advises entrepreneurs to be brave
• 15:17 – How to truly attract and retain top talent
• 16:22 – Why Chris has abandoned his ‘do more’ behavior
• 18:37 – The mindset that Chris wants to focus on this year
• 21:18 – Why it’s difficult to find employees with similar entrepreneurial mindset
• 24:34 – Chris’ unapologetic expectations
• 26:05 – The importance of being honest and comfortable with yourself
• 28:10 – Chris’ leaves the audience with key pieces of advice

“We always looked outside to what everyone else was doing to kinda get our guidance. And, this year, I’m not gonna look outside at all.” (05:19)
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“What got us here is taking risks,having an opinion, having a point of view and working really, really fucking hard.” (11:55)
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“In digital, I think the average tenure for an employee or a staff member, just in general is probably, like, eighteen months.” (16:26)
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“We only want to attract, and then subsequently retain, people that aren’t coming here for those types of perks. They are coming here because they want to take a risk.” (19:21)
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“I honestly expect perfection. I do.And, ya know what? I’m tired of apologizing for it. I don’t care. If you don’t want to be perfect or you continue to make the same mistakes over and over again, I can’t deal with that.” (24:40)
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“Be honest with yourself. Own it. And if you’re gonna be a bad-ass, then walk your path, ya know? Just do it.” (27:59)
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