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EPISODE
62
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062 | Visual Storytelling in the Age of Influencers with Gabe Gordon of Reach Agency

EPISODE
62
062 | Visual Storytelling in the Age of Influencers with Gabe Gordon of Reach Agency
Published on
September 14, 2020
062 | Visual Storytelling in the Age of Influencers with Gabe Gordon of Reach Agency
EPISODE SPONSORS
Juhll Online Marketing Agency
Juhll Online Marketing Agency
A boutique digital marketing consultancy with over 20 years of experience. Transparent, data-driven, committed to your goals.
CONTACT

Guest

Gabe Gordon
Name
Company Name

Reach Agency

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Summary

Gabe Gordon is the co-founder and managing partner of Reach Agency, an award-winning digital video storytelling agency built specifically for the social generation. Reach has been recognized as Ad Age's Small Agency of the Year and DigiDay's Video Partner Agency of the Year.  Gabe sits down with Chris to discuss the importance of visual storytelling in an age of influencer culture.

Highlights

  • Gabe discusses his SoCal upbringing and early start as a musician and drummer
  • How Gabe's passion for music ignited his agency career focused on the entertainment industry
  • How the younger workforce is missing out on the mentorship experience of earlier generations, and what Reach Agency is doing to combat that
  • How Gabe started Reach Agency by stealing his first client, Purina
  • Leveraging YouTube as a visual storytelling platform to promote the Purina brand
  • The three key measurable benefits of influencer marketing
  • How influencer partnerships provide a cost-savings when it comes to creating content for your brand in comparison to hiring a content agency
  • Factors to consider when choosing an influencer to work with for your brand

Gabe Gordon

Co-Founder

Gabe Gordon is the co-founder and managing partner of Reach Agency, an award-winning digital video storytelling agency built specifically for the social generation. Reach has been recognized as Ad Age's Small Agency of the Year and DigiDay's Video Partner Agency of the Year.

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Sponsors

This episode is sponsored by Juhll. They are a full service digital marketing consultancy that has over 20 years of experience helping your business grow sales online. They've helped most of their clients grow more than 50% year over year by helping them meet their digital marketing goals.

Juhll Digital Agency works with companies who are doing $50 million in top line revenue that have a marketing budget of $2 million. They build your company from the ground up and they also help you in creating a strategy that will work best for your team.

You can email Chris Snyder, President of Juhll Digital Agency, at chris@juhll.com, or contact their team today and find out which of their services will work best for your success story.

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Gabe Gordon

Co-Founder

Gabe Gordon is the co-founder and managing partner of Reach Agency, an award-winning digital video storytelling agency built specifically for the social generation. Reach has been recognized as Ad Age's Small Agency of the Year and DigiDay's Video Partner Agency of the Year.

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